This privacy notice explains how LabCycle Ltd collects, uses, stores and protects your personal information.
It applies to visitors to our website, prospective customers, existing customers and individuals who interact with our services.
This notice covers:
1. Contact Details
Organisation: LabCycle Ltd
Email: info@labcycle.org
For any questions about how we process your personal information, please contact us using the email address above.
2. What Information We Collect, Use and Why
We collect and use personal information to provide our services, manage customer relationships, operate our website and communicate with customers and prospective customers.
Providing and Improving Our Products and Services
We collect or use the following information to provide and improve products and services for clients:
- Names and contact details
- Addresses
- Usage data, including information about how you interact with and use our website, products and services
- Website user information
Operating Customer Accounts
We collect or use the following personal information for the operation of client or customer accounts:
- Names and contact details
- Addresses
- Purchase or service history
- Account information, including registration details
- Information used for security purposes
- Marketing preferences
Information Updates and Marketing
We collect or use the following personal information for information updates or marketing purposes:
- Names and contact details
- Addresses
- Profile information
- Marketing preferences
We may contact existing and prospective business customers with information about our services, developments and relevant updates, where permitted by applicable data protection and electronic marketing laws.
You can opt out of receiving marketing communications at any time by contacting us at info@labcycle.org.
3. Lawful Bases and Data Protection Rights
Under UK data protection law, we must have a lawful basis for collecting and using your personal information.
The lawful basis we rely on depends on the purpose for which we process your information.
You can find further information about lawful bases and data protection rights on the Information Commissioner’s Office (ICO) website.
Your Data Protection Rights
Under UK data protection law, you have the following rights, subject to applicable conditions and exemptions:
Your right of access
You have the right to ask us for copies of your personal information. You can also request information about where we obtain your personal information and who we share it with.
Your right to rectification
You have the right to ask us to correct personal information you believe is inaccurate or incomplete.
Your right to erasure
You have the right to ask us to delete your personal information in certain circumstances.
Your right to restriction of processing
You have the right to ask us to restrict how we use your personal information in certain circumstances.
Your right to object to processing
You have the right to object to certain types of processing, including processing based on legitimate interests. You have an absolute right to object to the use of your personal information for direct marketing.
Your right to data portability
In certain circumstances, you have the right to ask us to transfer personal information you have provided to us to another organisation or directly to you.
Your right to withdraw consent
Where we rely on consent as our lawful basis for processing your personal information, you have the right to withdraw that consent at any time.
Withdrawing consent does not affect the lawfulness of processing carried out before consent was withdrawn.
Exercising Your Rights
If you make a data protection rights request, we will respond without undue delay and normally within one month, subject to any lawful extensions.
To exercise your rights, please contact us at:
4. Our Lawful Bases for Collecting and Using Personal Information
We rely on different lawful bases depending on why we collect and use your personal information.
Providing and Improving Products and Services
Our lawful bases for collecting or using personal information to provide and improve products and services for clients are:
Consent
Where appropriate, we process your personal information with your consent. You can withdraw your consent at any time.
Contract
We process personal information where necessary to enter into or fulfil a contract with you.
Legitimate Interests
We may process personal information where necessary to improve our services, respond to enquiries and maintain business relationships, provided our legitimate interests are not overridden by your rights and freedoms.
Operating Customer Accounts
Our lawful bases for collecting or using personal information for the operation of client or customer accounts are:
Consent
Where appropriate, we process your personal information with your consent. You can withdraw your consent at any time.
Contract
We process personal information where necessary to enter into or fulfil a contract with you.
Legitimate Interests
We may process business contact information to administer customer accounts and manage commercial relationships where this is necessary for our legitimate business interests and those interests are not overridden by your rights and freedoms.
Meeting Legal Obligations
Our lawful basis for collecting or using personal information to meet our legal obligations is:
Legal Obligation
We process personal information where necessary to comply with applicable laws and regulations, including tax, accounting and corporate reporting requirements.
Legitimate Business Interests
Our lawful basis for collecting or using personal information for legitimate business interests is:
Legitimate Interests
We process personal information where necessary for legitimate business purposes, including:
- Network and information security
- Fraud prevention
- General business administration
- Managing customer and supplier relationships
- Responding to business enquiries
- Improving our products and services
We only rely on legitimate interests where these are not overridden by your rights and freedoms.
You have the right to object to processing based on legitimate interests.
Information Updates and Marketing
Our lawful bases for collecting or using personal information for information updates or marketing purposes are:
Consent
Where required, we obtain your permission before sending marketing communications.
You can withdraw your consent at any time.
Legitimate Interests
We may use business contact information to communicate with existing and prospective business customers about our services, where permitted by law and where our legitimate interests are not overridden by your rights and freedoms.
You have the right to object to direct marketing at any time.
We will respect marketing preferences and opt-out requests in accordance with applicable data protection and electronic marketing laws.
5. Where We Get Personal Information From
We obtain personal information directly from you.
This may include information you provide when:
- Contacting us through our website
- Making an enquiry about our services
- Communicating with our team
- Registering for or using our services
- Entering into a customer or supplier relationship
- Providing information during business discussions
6. How Long We Keep Information
We only retain personal information for as long as necessary to fulfil the purposes for which it was collected, including satisfying applicable legal, accounting and reporting requirements.
We may retain personal information for longer where necessary in connection with a complaint, legal claim or anticipated litigation.
Our standard retention periods are:
Legal Obligations
Six years from the end of the relevant financial year for records we are legally required to retain, including applicable tax, accounting and corporate reporting records.
Legitimate Interests
Two years from your last interaction for personal information processed for general legitimate business interests, unless a longer period is necessary and justified.
Customer Accounts and Sales
Six years after your last transaction for relevant customer transaction records, including information required for tax, accounting and potential legal claims.
General Enquiries
Two years after your enquiry has been resolved.
Marketing
Two years from your last active interaction, or until you opt out, whichever occurs first.
We may retain limited information necessary to maintain marketing suppression records and ensure that your opt-out preferences continue to be respected.
Website Analytics
Up to 14 months, where applicable.
At the end of the relevant retention period, personal information will be securely deleted or anonymised unless further retention is legally required or otherwise justified.
7. Who We Share Personal Information With
We may share personal information with trusted suppliers and service providers where necessary to operate our business and deliver our services.
These may include providers supporting:
- Website hosting and maintenance
- Customer relationship management
- IT systems and data storage
- Customer account administration
- Accounting and business administration
- Service delivery and customer communications
Where service providers process personal information on our behalf, we take appropriate steps to ensure that suitable data protection arrangements are in place.
We may also disclose personal information where required by law or necessary to establish, exercise or defend legal claims.
8. How to Complain
If you have concerns about how LabCycle Ltd collects, uses or protects your personal information, please contact us in the first instance.
Email: info@labcycle.org
We will investigate your concerns and respond as appropriate.
If you remain dissatisfied with how we have handled your personal information, you have the right to complain to the Information Commissioner’s Office (ICO).
Information Commissioner’s Office
Wycliffe HouseWater Lane
Wilmslow
Cheshire
SK9 5AF
Telephone: 0303 123 1113
Website: www.ico.org.uk/make-a-complaint
9. Changes to This Privacy Notice
We may update this privacy notice periodically to reflect changes to our services, business operations or applicable data protection requirements.
The latest version will be made available on our website.
Last updated: 12 October 2026